Our little town has a legal grow operation. Our WONDERFUL city commissioner (literally, she really is great, that is not sarcasm) voiced her opposition on the neighborhood app. My wife, a medical marijuana patient, contacted her about the issue and she actually came over to talk.
Kat, my wife, told her about her medical issues and that she took absolutely zero opioids for her pain. That marijuana, when ingested, helps her like no other prescription medications. The commissioner was afraid of a grow operation that would bring in the "bad" crowd.
Kat explained that this company (Truelieve) had a good reputation, that the operation had security, video cameras, the workers were screened for past legal problems and monitored closely for dishonesty and theft. That this is a growing (pun intended) market and good for the city, providing jobs and taxes. This open minded lady changed her mind.
She now is fully supportive of medical marijuana and the grow house.
Recreational marijuana? Maybe she'll support that too.