I think I am easily swayed by advertising. Infomercials are very effective on my brain. I was convinced I NEEDED the roto zip circular saw! My husband looked at me like I was crazy. I NEED Rhino Shield on my house. I NEED the tummy tuck belt. Oxi Clean is the answer to my clay soiled laundry. ETC. 
But I do not act on these impulses.
Let me answer your questions...
Do you get caught up in trends and fads? No. I am usually very late to the party of trends.
Does a commercial or advertisement entice you to buy? Entice me, yes. Actually buy? Not likely.
Are you all excited to see ads for a sale? No.
Do you go shopping because you are bored or just to see what is in the stores? Never.
Is the newest thing on the market something you feel like you have to try? No.
That said, I do think frugal brains are more likely to ask themselves "Do I need this? Will it make some part of my life easier? Is this the best price?"
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