Woody (Harrelson) saves trees. Appropriate, no? [View all]

(This was also posted in the Lounge, where it slowly sank...

http://www.treehugger.com/culture/celebrity-treehugger-woody-harrelson-tree-saving-paper-mill.html

You may know Woody Harrelson for his Emmy-winning television work, his Oscar-nominated film roles, or as this year’s official sexiest celebrity vegetarian (thank you, PETA). Which is all fine and good, but we know (and admire and adore) Woody Harrelson for the love he shows the trees.

Like some Lorax of Hollywood -- minus the “shortish and oldish and brownish and mossy” -- Harrelson speaks for the trees. And not only does he speak for them, he has been actively working on formidable solutions for ways to save the arboreal denizens of this orb we call home.

Not satisfied to idly stand by as various industries greedily gobble up ancient forests, Harrelson teamed up with sustainably savvy eco-entrepreneur Jeff Golfman (pictured below) in the late 1990s to form Prairie Pulp & Paper.

Based in Manitoba, the company has become the industry leader in research, development and commercialization of tree-free pulp and paper.