Many of the factors that helped Hillary beat Bernie will let her crush Trump [View all]
Updated by Matthew Yglesias on June 8, 2016, 7:00 a.m. ET
Hillary Clinton is about to head into a general election battle against the most entertaining presidential candidate in a very long time. Her plan of attack is boring. And it's also exactly right. The strategies that worked against Bernie Sanders will work even better against Donald Trump a candidate who's very different ideologically, but whose campaign shares many of Sanders's structural weakness in terms of overreliance on slogans, mega rallies, and aggressive white male supporters.
Clinton's primary campaign focused on policy detail, consultations with a wide array of stakeholders, data, and elite validators. Compared with Sanders's campaign, Clinton's was relatively dull. Journalistically, there wasn't much to say about it. And though lots of people were happy to vote for Clinton, relatively few seemed interested in attending her rallies or sharing her memes.
Yet even as Sanders created the more interesting storyline and drew the bigger crowds, he lost the election. Clinton did it through low-key strengths that happen to be valuable against Trump oftentimes even more so.
Clinton is heading into the general not only with an edge in current polls but with a campaign and a candidate that is dramatically sounder on the fundamentals.
The details candidate
One of the clearest differences between Clinton's approach and Sanders's is that Bernie's campaign was overwhelmingly focused on a handful of big ideas rally slogans while Clinton's was drenched in policy detail. Over the course of the primary, her campaign generated 53 different policy proposals and put out more than 200 pages' worth of text detailing those proposals.
Continued at Vox