CA-GOV: More Big Tech money pours in to California governor candidates in race's final weeks

The primary election for California governor is 12 days away, and millions of dollars are still being dumped into the race.

This battle to succeed Gov. Gavin Newsom has shaped up to be an expensive one. Eight candidates, six Democrats and two Republicans, are battling it out, and spending the big bucks on TV ads and mailers to get their messages across until the bitter end. There has been a combination of funding sources for the Democrats: Billionaire Tom Steyer is funding his own campaign, former Rep. Katie Porter refuses to take corporate PAC money, San Jose Matt Mahan is raking in millions from Silicon Valley.

Longtime Democratic strategist Garry South, who has worked on four governor’s races dating back to former Gov. Gray Davis’ campaign, told SFGATE in a call Wednesday that any money coming into the race in the final weeks is unlikely to sway voters much.

“Early money is always more important than late money in campaigns,” said South. “The reason is that by the last month or few weeks voters are inundated and start tuning it out.”




https://www.sfgate.com/politics/article/california-governor-race-tech-22270855.php